Process | Summit Creative Media

How It Works

A 90-day creative partnership that transforms your brand's essence into cinematic stories and revenue-generating campaigns.

The Mechanism

I merge two worlds most agencies never combine

Cinematic Storytelling

Rooted in documentary realism, emotion, and pacing that commands attention. Stories that make people stop scrolling and start believing.

Direct-Response Engineering

Behavioral science-based systems that transform attention into belief and purchase. Funnels that convert without manipulation.

Every engagement is a 90-day creative partnership. We extract your brand's essence, craft a flagship story, produce high-impact media, and wire it into campaigns that make it scale.

The 90-Day Journey

1

Discovery & Strategy

Weeks 1-2

We start with a deep-dive brand interview where I extract your authentic voice and story. This isn't a questionnaire — it's a conversation designed to uncover the truth your market needs to hear.

  • Brand essence extraction session
  • Audience & market analysis
  • Competitive positioning
  • Core message architecture
  • Visual & narrative direction
2

Production & Creation

Weeks 3-6

Documentary-grade production that captures the emotional authority of your work. I personally direct every shoot, ensuring each frame reflects the truth of what you've built.

  • On-location filming or remote capture
  • Narrative scripting & interview direction
  • Cinematic post-production
  • Music, sound design, color grading
  • Flagship story completion
3

Campaign Architecture

Weeks 7-10

We build the direct-response infrastructure that turns your story into revenue. This is where art meets architecture — every word, every sequence engineered for conversion.

  • Sales funnel design & copywriting
  • Email sequences & nurture campaigns
  • Landing pages & sales assets
  • Ad creative & targeting strategy
  • Offer positioning & pricing
4

Activation & Rollout

Weeks 11-12

Strategic deployment of your complete brand ecosystem. We launch with precision, monitor performance, and optimize based on real-world data.

  • Campaign launch coordination
  • Platform integration & setup
  • Performance tracking implementation
  • Initial optimization & refinement
  • Handoff & ongoing strategy guidance
Matt thinking Matt speaking

What You Receive

Deep-Dive Brand Interview

Your authentic voice and message made market-ready through intensive strategic conversation.

Documentary-Grade Production

Emotional authority that can't be faked. Cinematic quality that commands attention and builds trust.

Direct-Response Campaign

Monetization without manipulation. Systems that convert strangers into believers and buyers.

Narrative Scripting & Copy

Unified story across every platform. From VSLs to email sequences to social content.

Strategic Rollout Plan

Predictable, repeatable, trackable growth. Clear roadmap from launch to scale.

Founder-Led Direction

Vision guided by experience, not consensus. Every creative decision passes through me personally.

Ready to build something that lasts?

Let's turn your visionary work into a story that moves markets and builds legacy.

See The Engagement